Word: vuittons
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Pierre Cardin wallpaper. Gloria Vanderbilt sweatsuits. Calvin Klein denim diaper covers. The designer craze has made flauntable fashions more commonplace than chic. Now Louis Vuitton, the French maker of luxury luggage, has concluded that many self-respecting snobs may prefer more subtlety. This fall Vuitton will introduce a new line of trunks and suitcases that do not have its famous LV initials sprinkled across the covering fabric...
...Vuitton's familiar trademark of crossed golden initials intermingled in a floral pattern dates back to 1896. Georges Vuitton, son of the firm's founder, created the design to make the bags difficult for counterfeiters to copy. Over the years, the distinctive canvas fabric became a favorite of the rich and renowned, including Charles Lindbergh, Rose Kennedy and Lauren Bacall. Marlene Dietrich once filled an entire limousine with 23 Vuitton cases...
...decades Vuitton produced only items priced beyond the means of the masses. Beginning in the 1960s, however, the company broadened its offerings to include less expensive backpacks, handbags, wallets, umbrellas, key cases and even dog leashes. All bore the distinctive LV symbol...
...turns out a timepiece under the Aseikon label, so that all a distributor has to do is strip off the a and the n to get a Seiko. In Milan this summer, police raided a warehouse where counterfeiters made copies of goods sold by Dior, Fendi, Cartier, Gucci, Louis Vuitton, Valentino, Omega and Celine, among other firms. The inventory included 10,000 gold-plated watches and lighters, 8,500 handbags, 400 pieces of luggage, wallets and purses, 600 belts, 120 assorted boxes and trinkets and more than 1,000 umbrellas...
...catalogue merchandise. Ralph Lauren, 37, has made the rough-hewn look the backbone of his collection. His Harris tweed hacking jacket is a highly styled-and highly priced ($256)-version of a riding jacket sold for $79.50 by the equestrian outfitter, Miller's of New York. Louis Vuitton has whipped up a knapsack ($275) blanketed with the familiar L.V.s. Patti Cappalli, 37, has turned out a little mink-lined lumber jacket ($450) and Alice Elaine, 33, is into Army twill pants and cowl-necked sweaters made out of sweatshirt fabric. "I really studied the catalogues," admits Elaine unabashedly...