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...describe this emotional whiplash? Every day, if you're a gay person, you see amazing advances and terrifying setbacks. Wal-Mart set rules last month to protect its gay employees from discrimination--about as mainstream an endorsement as you can get. Canada just legalized gay marriage, and the U.S. Supreme Court just struck down sodomy laws across the land, legitimizing the fact that homosexual is something you are, not something you do. Polls in Massachusetts and New Jersey show majorities in favor of equal marriage rights...
...races and places equally: black, white, Hispanic, New Jersey, Miami, Brooklyn, Manhattan—it’s all the same.) This show was actually a predictable destination after years of pathologically watching “Antiques Roadshow” (almost as good as mullet-spotting at the local Wal-Mart during the one and only summer I spent in Vermont), as well as those public-access programs where someone films his own Harlem dance party/wedding/roller disco, complete with a man in a dashiki, unstoppable Latin swingers and crazy xylophonists and sax players (wearing sunglasses inside at night, of course...
Corporate Culture WAL-MART Tolerance on aisle 5: the retail giant extended employee antidiscrimination protections to gays and lesbians...
Discount chains have done a good job of seizing licensing opportunities. Target, for example, carries clothing emblazoned with Hello Kitty and Barney, while Wal-Mart has SpongeBob SquarePants and a line designed by Mary-Kate and Ashley Olsen. The chains have been savvy in their marketing, particularly to Hispanics, who have surpassed African Americans as the largest minority group in the U.S. According to Susan Porjes, a retail analyst based in Honolulu, Hispanic parents spend a higher percentage of their income on children's clothing than other ethnic groups do. That helps explain why Target has licensed characters from...
...right thing to do for our employees. We want all of our associates to feel they are valued and treated with respect--no exceptions. " MONA WILLIAMS, Wal-Mart vice president of communications, on the company's decision to include gays and lesbians in its antidiscrimination policy...