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...with a sit-down diner serving meat loaf or chicken-fried steak, a three-in-one outlet offering burgers and fries along with Boston Market chicken and Donatos pizza (both of which McDonald's owns), and small snack bars with limited menus inside a Home Depot or a Wal-Mart. He is even considering using McDonald's vast real estate to sell additional merchandise, which could mean everything from toys to videos...
KEVIN TURNER Wal-Mart Wunderkind...
Turner's first job at Wal-Mart: cashier, store No. 231, Ada, Okla. But he did not count pennies for long. At 29 he became the youngest top executive in company history, and now Turner, 37, has been assigned to turn around Sam's Club, Wal-Mart's lagging membership-warehouse chain. Sam's profits rose just 3% last quarter, in contrast to 17% at Wal-Mart's main discount stores...
...getting better. To help seed demand for Actonel, for instance, the company set up bone-density screenings in chains like Wal-Mart. Pantene, a billion-dollar brand that had reached a plateau, has practically reinvented its marketing pitch and as a result is growing by double digits. Instead of targeting customers with normal, dry or oily hair, P&G has reclassified each kind of the shampoo based on the style consumers are looking for, from straight to curly to thicker. Olay, which has shed its greasy "Oil of" moniker, created early buzz about its Daily Facials cleansing cloths by handing...
Lafley has urged employees as well as board members to make more frequent store visits. He wants the company to work more closely with powerful retailers like Wal-Mart and CVS to reach consumers at what he calls the "first moment of truth" in the store. (There's a reason so many snazzy new graphics and displays are showing up in the aisles.) He has sold off underperforming products that don't fit the new mix, like Jif peanut butter and Crisco shortening...