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...prescription for Prozac or try psychotherapy. But 7.5 million Americans in the past year have instead gulped down an extract made from a bright yellow flower called St. John's wort--available without a prescription at the health-food store in the mall or at the local Wal-Mart. Fear the onset of cold and flu season? You could get a flu shot. Or, like 7.3 million Americans, you could swallow a capsule made from echinacea, a purple-petaled daisy native to the Midwest. Worried that your memory is fading? Then write down this name: ginkgo biloba. It's made...
...Tuesday, Brooks will do a closed-circuit performance that will be beamed to 2,300 Wal-Marts across the country; the next day he'll do a one-hour special on NBC, taking questions from fans via telephone and e-mail. Garth's goal: to sell 1 million copies in one week. And then he wants to shoot fire out of his eyes like a god. (Just joking about that last part...
...thing, this is health food, not antihealth food. Since 1990 sales of natural foods and beverages and dietary supplements have grown 20% a year. This year consumers will shell out more than $18 billion for the stuff. Annual growth could slow to 15% or so as big retailers like Wal-Mart introduce private-label brands and force prices down. But that's still solid growth for a consumable product. One sign of Wall Street's interest is a big conference of professional investors and nutritional-supplement companies scheduled for this week in New York City...
...invest in this growth industry? The conservative plays are through big retailers and drug companies. Wal-Mart and Walgreens, for example, sell a lot of natural products. Among drug companies, American Home Products, Warner Lambert and Bayer AG have been aggressive. But the overall sales of these large companies overwhelm those of their natural products, so the impact is minimal. Take Wal-Mart: it sold about $500 million of natural products last year, but that pales next to total sales of $105 billion...
...street luge has increased 119% since 1994, while fishing shows are watched by 34% more armchair anglers than they were four years ago. Last June, ESPN's annual summer Olympic-style X Games drew a greater proportion of viewers under 35 than did the network's football coverage. The Wal-Mart FLW bass-fishing tour has become the most popular program on ESPN2, drawing well among young male viewers as well as those in their 40s and 50s. And NASCAR's TV ratings are now second only to those of the NFL. This fragmentation of the sports audience has attracted...