Word: walkathon
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Dates: during 2000-2009
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...Rally your friends to support a good cause. Last year bloggers competing in the online equivalent of a walkathon raised more than $270,000 for DonorsChoose.org, which funds public-school teachers' requests for classroom materials. This year's Social Media Challenge starts...
...many parents, the PTA - with its name recognition and history of reliable annual fundraisers - is the natural first line of defense. In Castro Valley, Calif., for example, Proctor Elementary's PTA raised $17,000 during the 2008-09 school year through a walkathon, an auction and a $60-per-child suggested contribution to the PTA. The group was able to put that money toward the salary of a paraprofessional whose job was endangered. "The state is supposed to provide the black-and-white essentials of a good education, and the PTA fills in the color," says California state PTA president...
Although the organizers have miles to fill before they sleep, the project has already begun to evoke a spirit that is a curious amalgam of Woodstock, the Olympic torch relay and a March of Dimes walkathon. Says Kragen: "Kids see it as a party. Yuppies see it as a return to activism The elderly see it as neighbor to neighbor Democrats as a challenge to grass-roots organizing, Republicans as voluntarism.' And for all of them it is a diverting way of finding contentment on a Sunday afternoon. --By Richard Stengel. Reported by Richard Woodbury/Los Angeles
...team for Oxfam's annual Trailwalker fund raiser, an arduous hike through Hong Kong's New Territories along the MacLehose Trail. But for solo souls willing to train with strangers, the event's website offers an online bulletin board that matches teams with new members. While billed as a walkathon, competition is fierce and many teams treat the fund raiser as an ultra marathon. Last year's fastest team, Montrail Protrek, set a new record, completing the 100-kilometer trek in just under 13 hours. Click on www.trailwalker.org.hk to learn more...