Word: want
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Dates: during 2000-2009
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...everything from plates to wrapping paper to favors. During an economic crisis, aren't people supposed to be slouching on their couches, rather than honking on noisemakers? Apparently not. "This says a lot about the American consumer," says Timothy Reid, Dollar Tree's vice president of investor relations. "They want to keep enjoying and living their lives, but do so in a way that's cost-effective...
...does this mean we should all have a cocktail? Maybe, but Skogen says he doesn't believe his study should encourage abstainers to become drinkers. Rather, he says doctors might want to investigate why abstaining patients don't drink and explain that in societies where alcohol use is common, not drinking may lead them to feel left out. Sometimes, you should just...
While figuring out what women want has stumped men for centuries, understanding how they think about sex may have just gotten easier. Cindy Meston and David Buss, psychologists at the University of Texas, interviewed over 1,000 women around the world for their book Why Women Have Sex and managed to come up with 237 reasons, ranging from the predictable - commitment - to the puzzling - curing a headache. Spoiler alert: love may be further down on the list than one might think. TIME spoke to Buss about the myriad mind games, turn-ons and turn-offs involved in female sexuality...
Like many other Western countries, France requires health warnings on tobacco and alcohol and similar labels on processed food containing genetically modified ingredients. France's regulators are also notoriously tough on marketing campaigns that make false product claims. Now some French legislators want to take consumer protection to an unprecedented level, requiring that advertisements, product labels and even campaign posters carry a warning when they feature a photograph that's been digitally enhanced...
...Advertisers would argue that doing so undermines the allure of perfectly photographed people and places in marketing campaigns, which, in many cases, is what sells. A svelte model with perfect skin, for example, is likely to make you want to eat high-fiber cereal more than a model with visible imperfections. Perhaps, says Boyer, but she believes that passing enhanced imagery off as the real thing is misleading. Her proposed legislation would require doctored photos meant for public distribution to carry the warning "Photograph retouched to modify the physical appearance of a person." Anyone violating the rule could be fined...