Word: warners
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...seat IMAX theater in Grand Rapids, Mich., Nov. 12 was a banner day. On the 53-ft.-high screen that evening: the first full-length feature converted into IMAX 3-D, Warner Bros.' The Polar Express. One performance after the other sold out--and the momentum kept up all weekend, even with ticket prices at $13. When the receipts were counted, this IMAX screen had raked in more for the film's opening than any other theater in the state. "We would've done even better," says John Loeks, CEO of Celebration! Cinemas in Michigan...
Eric Wold, an analyst for Merriman Curhan Ford & Co., believes IMAX gives movie studios and multiplex owners a competitive advantage--and generates extra revenues for both. Or as Dan Fellman, head of domestic theatrical distribution for Warner Bros. (owned by TIME'S parent company), puts it: "IMAX 'event-izes' your movie. It's that simple...
...able to exploit the power of fame for creative control. Since forming the production company Section Eight in 2000 with director Steven Soderbergh, with whom he had worked on Out of Sight, Clooney the producer has used Clooney the actor as barter. He did it to get Warner Bros. to make next year's Good Night and Good Luck, a movie about Edward R. Murrow's battle with Joseph McCarthy that CBS, Murrow's old network, had passed on as a TV movie. "It's hard to shoot something in black and white," Clooney says...
...King, the final installment of his Lord of the Rings epic (New Line Home Entertainment; $79.92). And a year after The Matrix huffed to its tri-part finale, the Wachowski brothers offer literally dozens of hours of elucidation on a 10-disc DVD set called The Ultimate Matrix Collection (Warner Home Video...
...coaching boom has left football in the backfield. Pop Warner, football's Little League, has 20,000 coaches. At most, 200, or 1%, are women. And only one high school in America--George Washington in New York City--has a female head football coach. This isn't shocking, given that few girls actually grace the gridiron. Still, the National Football League (NFL) is eager to address the shortage, starting with moms like Bolds-Jackson in New Orleans...