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...Exit polling - surveying people leaving voting locations about the ballots they cast - debuted in the 1960s, as news organizations (and on a small scale, candidates) sought to gather demographic data about voters that could be used to predict election results. Legendary polling pioneer Warren Mitofsky conducted the first major exit poll for a network during the 1967 Kentucky governor's race and by the 1970s, exit polling had become an industry practice. But in 1980, NBC reported Ronald Reagan's 1980 victory over Jimmy Carter nearly three hours before polls closed on the West Coast, leading to a large-scale...

Author: /time Magazine | Title: A Brief History of Exit Polling | 11/4/2008 | See Source »

...southwest Ohio. "And we have done so." But the outreach, along with McCain's selection of Palin as his running mate, may have alienated socially moderate swing voters and explains why McCain aides say they are targeting "the Cincinnati media market"--meaning more conservative outer counties like Butler and Warren--instead of the once rock-solid Hamilton...

Author: /time Magazine | Title: The Ohio Republican County That Could Tip the Election | 10/31/2008 | See Source »

...McCain would probably court the center by appointing some Democrats to his Administration - a move he has signaled throughout his campaign. (He shocked his party when he suggested New York liberal Andrew Cuomo to head the Securities and Exchange Commission and said he would love to have Obama supporter Warren Buffett as his Treasury Secretary.) He might be able to sign a cap-and-trade energy bill - though it would hurt him with gop conservatives. He might be able to please the right with some judicial appointments - but that would hurt him with Democrats. He could please hawks by rattling...

Author: /time Magazine | Title: How Obama and McCain Would Lead | 10/30/2008 | See Source »

...inevitable voyeurs, exhibitionists and fabricators drawn to the sites, online confessions have a fundamental appeal because they assure people that they are not alone in their misery or quirkiness, and for the confessor, the anonymous unburdening can be a first step toward facing up to a painful event. Frank Warren started the original online confessional, the distinctly secular PostSecret.com--which draws 5 million viewers a month--as an art installation in Washington. He handed out self-addressed postcards to strangers and asked them to write and decorate a secret that a) was true and b) had not yet been told...

Author: /time Magazine | Title: When Confession Takes Place Online | 10/23/2008 | See Source »

Since you're like Warren Buffett on this thing, any tips...

Author: /time Magazine | Title: Stocks Sinking? Be like Me: Buy Eli Manning | 10/23/2008 | See Source »

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