Word: washoff
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Dates: during 1950-1959
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...boost earnings still more, confident P. & G. was test-selling a batch of new products last week. Among them: Cheer, a synthetic laundry detergent; Joy, a liquid cleanser for dishes; and Wondra, a "washoff" cold cream. P. & G. also plans to invade the fast-growing home-permanent-wave field with a product called Lilt...
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