Word: watchfully
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...lectures. And, in fact, anyone can. Videos of her popular course are available free online, part of a growing movement by academic institutions worldwide to open their once exclusive halls to all who want to peek inside. Whether you'd like to learn algebra from a mathematician at MIT, watch how to make crawfish étouffée from an instructor at the Culinary Institute of America or study blues guitar with a professor at Berklee College of Music, you can do it all in front of your computer, courtesy of other people's money. In March, YouTube launched an education...
...problems with major-network TV. There are too many other channels, other media, other diversions. The audience has been sliced and diced into confetti, and it is no longer possible for a new drama to get tens of millions of viewers to sit down on their couches and watch the same thing at the same time...
...Dancing with the Stars, that are essentially sporting events. That is, they are simple to follow, they can be enjoyed by a wide demographic and age range, and - most important - they have no shelf life. There are winners and losers, and spoilers abound the next day. So you watch them that night, as they happen - not on DVR or Hulu - or you might as well not watch them at all. And that means you watch them with commercials, without which network TV becomes a charitable enterprise...
...other way is to program TV for the shrinking, but still substantial group of people who don't want TV to change. There remains an audience unwilling to study quantum physics and comparative religion to watch Lost; who do not have a Slingbox stacked on a TiVo on top of an Apple TV; who simply want to turn on a TV set at the end of a long day and watch an uncomplicated damn TV show, in real time, on the hour, the way God intended. (See the 50 best inventions...
...these people perfectly. While competitors make TV to court fickle viewers distracted by video games and the Internet, CBS - with crime shows like NCIS and sitcoms like Two and a Half Men - makes TV for people who like television. (How old school is The Mentalist? You can't even watch it online...