Word: watchfulnesses
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Dates: during 1970-1979
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...many viewers and dollars that the networks may not be able to afford their expensive news-gathering operations and may even be outbid in the future for such attractions as the World Series and Super Bowl; viewers who now see them free would then have to pay to watch. Speaking privately, however, other network bosses often boast that their operations so dwarf those of any cable operator that for the moment they can loftily ignore cable. Nonetheless, predicts HBO's Levin, as cable presents better programming, "it will be harder for the networks to aggregate the kind of audiences...
...that people whose sets are hooked to cable have highly "fragmented" viewing habits. They switch a lot from channel to channel rather than keeping their eyes glued to one for hours. But the survey concluded that viewers do not tune out network shows to tune in cable. Rather they watch cable at times that they otherwise would have the set turned off. Ratings for network shows tended to be quite as high in cities where they faced cable competition as in areas that cable has not yet reached. Nor is cable cutting into the flow of network advertising dollars...
...cannot be strung from poles but must be run underground, is extremely high (as much as $100,000 a mile). Partly for that reason, Chicago does not yet have a cable system and Manhattan is the only one of New York City's five boroughs where viewers can watch cable...
...every month; most are people who move and have to be wooed to cable all over again in their new homes. Also, someone moving into the house or apartment of a person who had cable service finds it a relatively simple matter to hook up the wires again and watch cable TV for free; only the most elementary knowledge of electronics is required. The National Cable Television Association estimates that, besides the 14.5 million paid-for sets, 1.5 million other sets are hooked to cable illegally, and their owners' nonpayments cost cable operators $126 million worth of revenues...
...history of the New York Yankees is virtually the history of baseball," New York Times columnist Dave Anderson writes in introducing this shameless horn-blower of a book. After those 11 years, you feel like blowing your horn; bask in the hubris, regreet old friends. Watch Babe Ruth's astonishing 60 home runs in 1927, and Roger "Bwana" Maris's 61 in '61; follow the Yankee Clipper through his 56 game hitting streak; trace a young Mickey Mantle's blasts till they go out of sight while Manager Casey Stengel, at your elbow, credits the incredible distance of the shot...