Word: weakness
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...spot, for example, a chore - ironing one's shirt - becomes a much more pleasurable "choré" with McCafé coffee in your hand. That's kind of cute, but why don't the ads highlight the company's one major advantage over coffee competitors: price? With consumer spending still weak, shouldn't McDonald's be explicitly broadcasting its bargains? "Here's what everyone implicitly understands," Thompson says. "With our supply chain and the leverage we have, the products are going to be more affordable than other coffee offerings out there. What is less implicit is the taste. So what...
...equity analyst at William Blair & Co. In a recent report, she noted that when McDonald's rolled out local TV advertising for McCafé in Michigan, Starbucks management told her that Starbucks actually saw a boost in traffic. "The obvious answer to Starbucks' problems is that the economy is weak, and 30% of its stores are in California and Florida," says Zackfia. When the economy improves, Starbucks may bounce back, with or without McCafé competition. "Just as Starbucks will always be a beverage destination, McDonald's will always be known as a food destination," Zackfia says...
...commerce to a halt, drive global GDP down by 5%, and cost the economies across the world as much as $3 trillion dollars. In the process, as many as a million people were supposed to die. The forecasts for what the flu might have done to damage an already weak global economy shows many of the weaknesses of the of the press, world health monitoring agencies, and economists. The worst case about something is often by far and away the least probable case. Implying that the worst case is the probable case tests the public's belief in anything other...
...Sherzai's successes in the province were considered emblematic of potential solutions elsewhere in the country. "The Obama visit is what started it all," says Nasir Ahmad, one of Sherzai's advisers and a childhood friend. "Early in his presidential campaign Obama said that the Karzai administration was weak. Then he came to Jalalabad, and discussed with Gul Agha the smooth running of the province and his many successes, so [Sherzai] thought maybe he could do the same for the whole country, not just his province...
...military may also be more sanguine about the Taliban than Washington has been because the generals tend to view the country's political establishment, most directly challenged by the militants' gains, as corrupt and self-serving. The army, rather than the relatively weak political institutions, is the spine of the Pakistani state, and democracy has never been seen as a precondition to its survival. If the turmoil in civil society reaches a boiling point, the military, however reluctant its current leadership may be to seize power, can be reliably expected to take the political reins...