Word: weather
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Dates: during 2000-2009
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...idea that what goes into them won't be. Wal-Mart's next competitive weapon is advanced data mining, which it will use to forecast, replenish and merchandise on a micro scale. By analyzing years' worth of sales data--and then cranking in variables such as the weather and school schedules--the system could predict the optimal number of cases of Gatorade, in what flavors and sizes, a store in Laredo, Texas, should have on hand the Friday before Labor Day. Then, if the weather forecast suddenly called for temperatures 5 hotter than last year, the delivery truck would automatically...
BILL BURKE NEEDS MORE FAIR-weather friends. President of the Weather Channel Companies, Burke depends on what his marketing folks call the weather engaged: people who watch the Weather Channel in fair weather or foul, through all the pollen counts and hypnotic green radar maps, often for hours on end. But the weather engaged, according to the channel's research, make up only about 40% of its audience, so viewership lurches from flood to drought: a couple of million viewers in severe weather, a few hundred thousand during normal periods. If you watch the Weather Channel merely to get your...
...those who want tomorrow's weather, not 1944's, the forecast will still run at the bottom of the screen. But Storm Stories' emotional tone--the stories include heart-tugging music and the occasional re-enactment--is a departure for a network best known for its buttoned-down restraint. Unlike many TV weathertainers, the Weather Channel's meteorologists--the men in car-salesman suits, the women in sensible sweaters--avoid cheerleading and hype; they don't make corny puns or brag about their gastric-bypass surgery. Even the plain logo looks like something from the '50s. So there's something...
...that some of the deadly product was too. Had terrorists got away with enough of the toxin to launch a strike? While the police and MI5 launched a massive manhunt, news of the poison sent a shiver through London that could not be attributed to last week's icy weather. "This has got everybody on edge," says Sonia Merzoug, a convert to Islam who has lived near the apartment - where one of the suspects was arrested - for the past seven years. "This is a bit too close to home for my liking." "The baseline anxiety level has been rising since...
...next competitive weapon is advanced data mining, which it will use to forecast, replenish and merchandise on a micro scale, so that even stores close to one another could have substantially different offerings. By analyzing years' worth of sales data - and then cranking in variables such as the weather and school schedules - the system could predict the optimal number of cases of Lucozade, in what flavors and sizes, a store in Canterbury should have on hand the Friday before a bank holiday. If the weather forecast suddenly called for temperatures 5C hotter than last year, the delivery truck would automatically...