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...these is now drawing scrutiny from Harvard Business School professor Benjamin G. Edelman, who has filed a class action lawsuit against Google for its decision to contract with “typosquatting” Web sites to place advertisements on these sites...
...typosquatting Web site has an address almost identical to that of another Web site, and is designed to capitalize on internet users’ typos by exposing them to advertisements, according to Edelman, whose research focuses on electronic marketplaces and online advertising fraud...
Typosquatting Web sites usually display ads related to the topic of the intended Web site. If the user clicks on one of the ad links—which often include the Web site the user was originally trying to reach—then the typosquatter will receive revenue...
Typosquatters usually target Web sites aimed at children, such as cartoonnetwork.com, or the Web sites of companies with names that are easily misspelled. But highly-trafficked sites, such as that of Bank of America, are also often targeted...
...class action lawsuit represents any American trademark holder whose Web sites have been targeted by typosquatters. The lawsuit names Google and several large typosquatting companies as defendants...