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...Internet. It's a medium designed to get as much content to as many people as possible in the shortest amount of time. And there are few people who have as much content as King. In 2000, he debuted his novella Riding the Bullet exclusively on the Web; more than 400,000 downloads were recorded in the first 24 hours. At the time it was a staggering number. This month, King is dipping his toe into the Internet yet again. To promote Just After Sunset - his first volume of short stories in six years - King's publisher, Scribner, has teamed...
...almost impossible to predict where the lightning's going to strike on the Web," says King, who spoke to TIME from Maine, where he is working on his next novel, Under the Dome. "People want to harness the Web - everybody from my publisher to movie studios to groups like Radiohead. But nobody really knows how to do it. It's like trying to herd cats." King well knows the perils (and potential embarrassments) of trying to attract analog readers through digital means. Riding the Bullet was a success, but an online serialization of The Plant - an e-book also released...
...hybrid of several media, using images, music and voices. "It's kind of a video comic book," says King. Others have recently attempted similar projects, referred to as "motion comics." Warner Bros. (which is owned by Time Warner, TIME's parent company) has released a Batman-related Web series and a motion-comic adaptation of the acclaimed graphic novel Watchmen. Yet N. has been specifically constructed to appeal to the short attention spans of cell phone and Web users. Images are drawn and inked by Marvel Comics artists with voiceover talent provided by Simon and Schuster Audio. The result...
...certain that his loyal (and undeniably older) readers will take to a video comic book from him. "In a pop-cult sense, I'm over," he says matter-of-factly. "But take someone like Stephenie Meyer. The kids love her, and they spend huge amounts of time on the Web. If she were to pull out a vignette from those novels and put it online like we're doing, that baby would go viral. There's no question about...
...Medpedia founders acknowledge that creating and interlinking the Web pages over the next few years for such a large body of ever-changing information will not be an easy task given that there are over 30,000 known diseases and conditions and more than 10,000 drugs prescribed annually...