Word: webbed
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Dates: during 1990-1999
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...being advertised as much as its "conversation follows" tagline (that fascinating scene, incidentally, is nowhere to be found in the actual film). Artisan Entertainment, recognizing the success that the Blair Witch advertising brought them, developed a devilish little pattern in their marketing strategy. First, they design an ultra-cool web page. Then, they show their enigmatic preview to those same people who were sucked in by Blair Witch hype. Finally, they sit back and watch the web geeks do the work, generating more buzz and rumor than substance...
...this word-of-mouth publicity (or word-of-web) portends an unpredictable and irresistibly thought-provoking movie, the kind of inventive thriller over which the audiences drool. Such a movie, I disappointedly found out, The Minus...
...might be hard to convince you that I like this routine, but I do. From the day the course book arrives at my doorstep (or doesn't, in the case of this year, so I read it on the Web), I read it cover to cover, pen in hand, marking a complex pattern of courses and their relative rank in my mind. I create a database which I sort by semester, exam group, Core, concentration or elective credit, of literally hundreds of courses. I boil down to a final list that numbers in the teens and hit the ground running...
...part by an inability of the Faculty to commit and commit early enough to their courses for the following year. By not even providing the titles early enough, students have no idea what classes actually will be offered in the fall. I was pleased to see that the Web course catalog I dutifully downloaded in August had Web links for every course--though, despite the cheery "syllabus" icon on the second page, the overwhelming majority led nowhere. In my experience professors sometimes don't even have a syllabus completed by the first day of class...
Handing out the syllabus is essentially the only duty of the first day. Putting the syllabus on the Web could help students and professors alike by helping move true teaching one day closer to the beginning of the term and by helping students know what a course is really going to cover in contrast to what a sexy paragraph might make them think. Currently, the helpful but at times outdated or incomplete list of books in the CUE Guide is the only hint to what books will be read...