Word: wechsler
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...approach advocated by Perkins, who has worked with Wechsler, criticizes the Harvard lecturer's model for overlooking part of the difficulty in simply emphasizing the harmful behavior of drunkards. Although Wechsler's behavior-based approach correctly focuses attention on the behavioral aspects of heavy drinking, it does not fully consider the "picture of peer influence through the eyes of the perceiver...
...Wechsler seeks to make an example of drunkards who cause problems for their classmates, while Perkins' theory suggests that the high level of visibility given to problem-makers may distort students' misperceptions. Again referring to attribution theory, which Perkins cites as part of his theses, we have a limited perception of events around us. Despite this limited perception, like the two students who based their understanding of drinking on their past experiences, we are forced to make judgments--in this case to form a definition of moderate drinking...
...Wechsler assumes that students will be persuaded by the "second hand binge effects," but his approach neglects to set a definition or a norm at which students are bothered by drinkers. Wechsler's approach, therefore, seems to miss the most fundamental aspect of teaching students the affects of drinking: what the students themselves actually perceive about drinking...
...Wechsler contends that the battle against smoking and the campaign against drunk driving have both overcome the vague definition of moderation. The success of Mothers Against Drunk Driving in curbing deaths has been substantial, but MADD was able to overcome the challenges created by misattribution by focusing their campaign on a particularly harmful action and emphasizing the effects drunk driving has had on mother-child relationships. Wechsler's "second hand binge effects," approach has not displayed that kind of specificity or rigor necessary to combat the difficulties posed by the effects of attribution theory on the perceptions and attitudes...
...increased enforcement that have occurred this fall at several colleges (most notably the University of Rhode Island), severity on the part of officials in dealing with drinking may temporarily curb the amount of drinking but cannot ensure that students' approach to drinking will change. Colleges persuaded to follow Wechsler's approach may quickly find that their student bodies' diversity is a detriment when trying to encourage both the "Animal House" crowd and the premed study group to speak out against their classmates' drinking habits...