Word: weds
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Detroit at Chicago, Wed...
Detroit at Chicago, Wed...
Butley at the Lyric Stage, Wed...
Hours: 8:30-4 weekends; 9:00-4 weekday; 5:00-10 PM Wed...
...listmakers wed advanced computer technology to an ever expanding data base to churn out highly specialized rolls of potential customers. They aim to know not only where you are but also who and what you are. By cross-indexing lists obtained from credit agencies, political parties, mail-order companies and other organizations, a direct-mail specialist can merge and compare the data to identify the groups you belong to, the car you drive, the party you vote for, the amount you paid for your house. All this helps direct marketers identify the goods, services and causes that might...