Word: weekend
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Dates: during 1980-1989
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Bush will return to Washington tomorrow night, then fly Wednesday to Kennebunkport, Maine, for a long Thanksgiving holiday weekend that could include a fence-mending session with Gov. Michael S. Dukakis, the vanquished Democratic presidential nominee...
...otherwise quiet weekend, Bush attended church, jogged in the misty afternoon and met with his choice for White House chief of staff, Gov. John Sununu of New Hampshire...
...charge of the agenda. He entered the campaign a blank slate, and Bush scrawled all over him. Bush made liberal a dirty word, while Dukakis stupidly insisted that such a label was "meaningless." For John Sasso, the street-savvy alter ego of Dukakis who was rehabilitated on Labor Day weekend to take over the campaign, this single mistake spelled the end. "One of the rules of the business is somebody gets to fill up the cup," he explained. "If you want to be successful, you have to fill it up first...
...client's name in people's minds. "Publicity isn't a buckshot medium," says Robert Friedman, a senior vice president at Warner Bros. "It's very carefully directed. Putting the best face on a picture is a good way of getting people into the seats for that first weekend...
...Saturday, Richard Wirthlin's tracking polls showed Dole going from 5 points behind to 5 points ahead, and at one juncture Wirthlin referred to Dole as "Mr. President." The Dole campaign was unable to put together a new ad in time to get it on the air over the weekend. When they wanted to use an old ad, they were told that the air slots were already filled...