Word: weekended
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Dates: during 1970-1979
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Additional costs accumulate if the film societies use the Science Center, since they must use Science Center equipment and a Harvard projectionist. Together, the two can run a society for $70 for the weekend. A couple of the film societies have complained that they have members who could show the film better than the projectionists they must hire. While most of them are well-trained, Dunster House used one who broke a film, left time between reels, and cut the sound for several minues; Mather House used a projectionist who left for a six-pack in the middle...
Brown said societies risk losing money on an artistic film when everyone else shows more recent commercial films. He added that the groups can not afford to risk one weekend's earnings. Izkowitz said he has not shown "one film which could be considered bad," since he has "to watch them too." But he added, "People aren't willing to experiment, to broaden their horizons. They come to see Clockwork Orange or Dr. Strangelove, but they won't come to see an earlier Kubrick...
...think that gradually all the other film societies will raise their prices too." Brown uses semi-professional analysis to figure out what kind of audience each movie will draw, checking attendance figures for the last time it ran in the Cambridge area and judging the competition on the weekend he plans to run it. Still, things have backfired, and he's taken some big losses. As he wryly puts it: "You've got to be quick on your feet to show a movie." And Tankosic added: "We've miscalculated so many times...
Disillusionment with the societies has dealt them a final blow. Mather House took its biggest loss of the season when it ordered Traffic but could not gather enough people to run the movie the weekend it came. Izkowitz returned the film untouched, but had to pay the $150 rental fee anyway. Usually, most of the film societies operate with a core of only five to ten workers, and several more who will move tables if asked. While it is forbiden to pay members, most of the societies use free screenings and parties to entice prospective helpers. "Unless you have...
...joke, the Quincy society decided a year later to reenact their feat and show The Cheerleaders, an R-rated, soft-core porno. Epps questioned Keane about the choice, but didn't interfere. This year they continued their tradition and scheduled Supervixens for four showings last weekend...