Word: weightness
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Dates: during 1990-1999
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...coordinated line of shoes, apparel and equipment (including watches and eyewear), Alpha represents a tripling of its R.-and-D. investment since 1995. In shoes, Nike is spreading air around, moving the cushioning from the heel through the midsole. It promises a form-fitting heel, more flexibility and reduced weight of shoes in all the categories...
HOLD THE SALT Yes, cutting down on salt and losing weight really can lower blood pressure in the elderly. A major clinical trial shows that after shedding 10 lbs. and cutting salt intake to 2,800 mg a day, half the patients had their blood pressure under control--without drugs...
...from Eric Garland, Adweek's editorial director, that the main criteria are hard performance numbers: ad-page and revenue gains in the magazine's competitive category, and circulation gains. The advertising gains, as tracked by the Publishers Information Bureau, were collected for the past three years, with the greatest weight given...
...indicative of a band's personality in concert; there's no "opposites attract" rule observed at live music shows. Unwound's followers at first glance were very into themselves. On further inspection, their narcissism was sickeningly omnipresent. These devotees perspired a style-savvy indie rock posturing not unlike the weight-of-the-world-on-my-shoulders instrumentalists they deified. "I'm cooler than you" was the unspoken mantra of the evening for both band and fan alike...
...male lead (Jonathan Schaech) takes lessons from Paul Reiser, the nineties Alan Alda. The female lead, played by Gwyneth Paltrow is spunky and independent. (See, no jokes about her weight in this review). The mother-in-law presents, sadly, a thoroughly ingrained type, the Endora that all dowagers become. But maybe we should throw social critique to the wind as we've lowered our standards to below action flick plot expectations by watching this movie in the first place. Nope. That's the beauty of being fly enough to play both sides of this issue...