Word: wenner
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Dates: during 1970-1979
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INVENTORS have a way of getting bored with their creations, and would-be magazine mogul Jann Wenner has proven to be yet another restless mind too impatient to busy himself with perfecting what he gave birth to. As his personal plaything Rolling Stone magazine approached its tenth birthday, Wenner evidently decided that major changes were in order. First came the announcement earlier this year that the magazine would move its main offices from San Francisco-America's rock & roll center at the time of Rolling Stone's founding a decade ago-to-the center of media glamour and respectability, Manhattan...
...Area homes. Uniformed guards were posted at the biweekly's St. Louis printing plant. Randolph Hearst ordered a reporter at his San Francisco Examiner to find out whether the magazine's rumored scoop had anything to do with his daughter Patty. Rolling Stone Founder and Publisher Jann Wenner, 29, told the reporter no and branded the talk as empty gossip...
...Wenner lied. In a 13,000-word article by Associate Editor Howard Kohn and Freelancer David Weir, the magazine last week printed Part 1 of the first comprehensive and convincing account of Patty Hearst's life on the lam. The story, which the writers claim they got from three sources they would not reveal even if threatened with jail, said among other things that the heiress was driven across the country at least twice by Sports Activist Jack Scott (see THE NATION). Indeed, Scott figures so heavily in the detailed narrative that he appears to be its prime source...
Meanwhile, as Scott battled with Kohn and Weir, Rolling Stone was not exactly suffering. The magazine enjoyed its richest publicity harvest since it sprang full-blown from the brow of Wenner in 1967, and an extra printing of 125,000 copies of the Hearst issue was selling fast...
While the Postal Rate Commission rejected Wenner's proposals, it came up with other recommendations, among them one that would raise the second-class rates so crucial to publishers and their readers by 42% over the next four years. That new increase, which the Postal Service is expected to adopt this week, comes on top of other second-class rate rises totaling 127% since 1971. While the latest jump is far less than the 122% proposed by Wenner, the increase-not to mention others that are certain to come along between now and 1980-poses an economic threat...