Word: wet
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Dates: during 2000-2009
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Over spring break a few weeks back, two sets of adults backed by two major media conglomerates each put a bunch of teenagers in a hotel suite in Cancun, Mexico, force-fed them alcohol, sent them on their wobbly way to wet-T-shirt contests and let the movie cameras roll. Both believed they had simultaneously stumbled upon the map for the Holy Grail of teen comedies, the one that eliminates the genre's most vulnerable point: a script...
...Gillette and Bic both say the timing of their almost-simultaneous launch is coincidental. But a lot is at stake for all three companies, who are cranking up their marketing machines for TV and print ad campaigns later in the year. Disposable razors account for about 70% of the wet-shave market in volume terms, but only 30% of the value. Hence the need to milk more money out of disposable razor users. No one knows if the three-blade gimmick will work, or whether the competition will be as fierce as in the mid-1970s, when Bic first introduced...
...across an oceanic world. Legendary designer Shigeru Miyamoto (Mario Bros., Donkey Kong) has packed the adventure with echoes of and improvements on its predecessors' puzzles. The cartoon-like graphics are pure eye candy--sumptuously smooth and lovingly detailed. (Check out the heat haze from flames or your hero's wet footprints as he crawls out of the sea.) We can't wait for the sequel. --By Chris Taylor
Allard has given McAteer abundant opportunity to get her feet wet on the college level. The freshman has responded well in the 11 games that she has pitched in, compiling a 2-4 record...
...know that today, being Friday, April 4, is likely to be chill and wet, but I ask you to suspend this knowledge for a moment and anticipate the warmer, brighter future on the way. The vaunted season is nearly upon us, and with it the highlights of the yearly campus cycle. This is the traditional season of flowers and sex, lounging and landscaping, life-changing term papers and major administrative policy changes. It is the season when green goo is sprayed over the Yard’s bare spots to approximate verdure and encourage growth; when grad students emerge like...