Word: whats
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Dates: during 1930-1939
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Last week FORTUNE published the first (of a series of) findings. Obtained by the FORTUNE SURVEY'S method of scientific sampling, these first results were somewhat experimental (it is harder to calculate what is a scientific cross section of business than to poll members of each age group, geographical...
> Cleveland's Warner & Swasey Co. recently polled 251 corporate users of machine tools to see what percent of tools on hand were obsolete. Findings: of 120,864 machine tools in place, only 9.6% were bought between 1936-38, the years of most revolutionary machine tool engineering advance; 67.3% were...
For ten years politicians and reformers have kept U. S. business in the doghouse. It was reputed antisocial, partly because of a few unsavory incidents, but mainly because the prosperity of the 20s did not last forever. It was tacitly assumed that businessmen as a group were reactionary. But neither...
But instead of an increase in U. S. buying (which had gone up steadily since 1934), there was a heavy decrease. Japanese sales to Sears, Roebuck fell off 70%, sales to five-and-ten chains dropped, sales of silk and Japanese textiles tumbled. With a good start, Japan's...
The obstacle to this is that much of what Latin America has to sell is crops and commodities of which in many cases the U. S. has more than enough at home. Given time and ingenuity, mutually profitable trade can be built up. In 1915 U. S. exports to Latin...