Word: wheatly
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Dates: during 1920-1929
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...twelve when shredded wheat was born, and worked and played in father's laboratory. I grew up under the influence of his enthusiasms, worked in every department of his factory, made some inventions of my own, and in 1920 invented Muffets. Now I am, myself, conservatively but with great hopes, introducing what I consider the first new departure since my father's in the line of popular ''cereals...
...your issue of Dec. 24 is a notice of the absorption of the Shredded Wheat Co. by the National Biscuit Co. which gives considerable space to the story of Henry D. Perky's invention of shredded wheat. From first to last this story shows almost no regard for the facts. Since it is the story which has with small variations been used as advertising for many years, I want to suggest what poor copy these careless fabrications make as compared with the true story...
Henry D. Perky was not a "dyspeptic lawyer." His invention of shredded wheat occurred about fifteen years after he left the practice of law. He did not "peddle his biscuits in baskets" (bumptious bunk!) either in Nebraska, which he left about 1879, or in Denver, where, in 1893, he was, as always, dignified and rather magnificent. If those who have been trying to make his story sell biscuits had first taken the obvious step of looking up the history of this one of our most characteristically vital Americans, they could have undoubtedly made valuable copy and sold more biscuits...
Upon the Soviet's sensible invitations Thomas D. Campbell, world's largest individual wheat grower, prepared to sail for Russia this week, and Ford and G. M. C. were considering the construction of assembly plants there...
...Campbell's farms (in Montana) are vast and profitable because he uses machinery almost exclusively for planting, cultivating and harvesting. The Russians want him to put his system to work on 10,000,000 acres of wheat and flax land. His project may lead to the purchase of $100,000,000 worth of U. S. farm machinery. The Russians also want Mr. Campbell to spend three months each year with them. On that invitation he was not determined before he sailed from Manhattan...