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...reign of Elizabeth I, an English agent for the Muscovy Co. of London had this advice about dealing with the Russians: "Make your bargains plain, and put them in writing." Americans staring across the mahogany of detente sometimes learn the hard way -in the 1972 wheat deal, for example -that, for Communists, the Russians can be very good at doing business...

Author: /time Magazine | Title: Time Essay: How to Deal with the Russians | 5/30/1977 | See Source »

Coffee with cream and sugar-and chicory, wheat, molasses, bran and caramel...

Author: /time Magazine | Title: Business: Coffee Breaks | 5/30/1977 | See Source »

...producers are hustling a variety of substitutes, additives and extenders to take the sting out of coffee prices. General Foods, the biggest U.S. coffee roaster (Maxwell House, Yuban, Sanka) is test marketing a new brand, called Mellow Roast, that is a combination of coffee and other ingredients -46% wheat, bran and molasses in the instant. Mellow Roast ads not only stress low price (about $2.90 for 8 oz. of instant) but also maintain that the additives yield "a delicious coffee taste without the bitterness" of the real thing. Nestle's entry in the field, which goes by the tongue...

Author: /time Magazine | Title: Business: Coffee Breaks | 5/30/1977 | See Source »

...most exciting match of the evening, mainly because it lasted close to 20 seconds, featured Mike Brown '80 and Mike Rubenstein '78 in the 200-220 lbs. category. The two heavies hunched over a table built by Marv Wheat '78 according to the official rules. (Official rules--are you kidding?) They pursed their lips and stared striaght down waiting for the start. This was going to be a battle and the crowd sensed...

Author: By Daniel Gil, | Title: It's All in the Wrist | 4/27/1977 | See Source »

...conservative fiscal policies, Argentina's foreign reserves have grown in the past year from $23 million to more than $2.3 billion. After a $1 billion deficit in 1975, the country's 1976 balance of payments returned to the black, buoyed by a record 11.2 million-ton wheat harvest. International banks are again offering loans, and an estimated $400 million from foreign accounts held by inflation-wary Argentines has returned to the country...

Author: /time Magazine | Title: ARGENTINA: Hope from a Clockwork Coup | 4/11/1977 | See Source »

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