Word: wheeling
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Dates: during 1970-1979
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...hottest car in the U.S. today," says New York City Auto Dealer Frank Silvestry of the Honda Accord. Many experts would agree. Pertly styled, carefully engineered, with front-wheel drive and able to travel up to 48 miles on a gallon of gas, the Japanese-built Accord practically sells itself, and buyers around the country are willing to wait three to eight months for delivery. The Accord, however, is only the most spectacular example of the massive assault on the U.S. being made by imported cars, which now account for 21% of all new autos sold in the American market...
Nice Problem. But American automakers will not be ready with U.S.-engineered cars capable of meeting the foreign challenge until the start of the 1979 model year, about 15 months from now. At that time, General Motors, for one, expects to be offering front-wheel-drive models with small engines that consume little fuel. Until then, industry analysts say, the only thing that could slow sales of imported cars would be an inability of foreign manufacturers to make and ship their models to the U.S. fast enough to meet demand. American automakers should have such a problem...
...will be a lot smaller than the behemoth of today. But GM hopes to accomplish much of the weight reduction by such methods as paring down the thickness of cylinder walls and engine blocks, using more lightweight aluminum and alloys, and expanding the use of front-wheel drive systems, which are more efficient than conventional rear-axle drives. Additionally, GM last week began construction of a plant to make a new generation of lightweight and more efficient small-car automatic transmissions...
...higher prices for shorter, lighter, less powerful, slower-starting cars? One possible clue is the renewed popularity of imported cars, which took 20% of the U.S. market in April. Foreign car makers are far ahead of Detroit in the technology of fuel saving and weight reduction. For example, front-wheel-drive systems already are standard equipment on many Volkswagen, Audi, Fiat and Honda subcompacts. Thus, if the nation's consumers do not like the new cars that Detroit produces, they will have somewhere...
...world market. The merger will strengthen the Swedish auto industry by combining Volvo and Saab sales forces, distribution setups and parts supplies abroad. It will also enable Saab and Volvo to bring out a hew line of models, presumably based on a synthesis of Saab's sporty front-wheel drive design and Volvo's vaunted safety features...