Word: whiff
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Dates: during 2000-2009
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...With my own sophomore year winding to a close, I think of the infinite possibility those Harvard men must have felt, believing that they were contributing to making the world a better place. To deny the Grant Study its ambitious objective to pinpoint the causes of happiness has a whiff of the wet blanket about it. But there’s something even more miserable about thinking that our happiness can be defined by the jobs we choose, or what we eat for breakfast, or how many miles we run each week. Freud himself pointed out that the only thing...
Time-honored (and time-consuming) as it may be, this kind of handiwork still carries a whiff of the cutting edge here at Brioni, the Italian luxury suitmaker known for dressing everyone from James Bond to Nelson Mandela. The Dutch-born Ter Meulen is one of 12 design students from London's Royal College of Art (RCA) who arrived in Italy this winter for a crash course in tailoring at the company's factory in Penne, a town of 12,000 tucked into the rolling hills of Abruzzo...
...Almost every time I walk between Boylston and Wigglesworth Hall, I get a whiff of the heavenly scent of laundry, the familiar and comforting smell of Tide Original Scent and Downy. My pleasure in this perfume is momentary, however, as I remember that the source of this pleasant olfactory experience is harming the environment and my fellow citizens...
Every day. I might take one small whiff and I'm done for two hours. In the middle of the night, I can wake up and be locked in a cramp that will take five to ten minutes to release. I was sleeping for less than two and a half hours straight before I started medicating. Now I get four to six hours. (Read about California's battle over medical marijuana...
...Yeah, neither were we. Incredibly, though, this guy claims that companies from IBM to Walt Disney have paid him to drum up enthusiasm for their products. The Wall Street Journal even ran a piece (in 1998, ahem) about the pitchman's skills at addressing crowds with "just a whiff of cheerful megalomania." Sure, Bauer's probably living in a cardboard box made of $4 business cards (foil-stamped!) right now, but you have to admire the man's spirit. Or maybe just giggle at it. Because life is not about being liked. It's about being effective...