Word: whip
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Dates: during 1970-1979
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When President Ford began sporting his lapel button proclaiming WIN (for Whip Inflation Now), a Miami entrepreneur named Marvin D. Baida was quick to see the possibilities. But when he tried to peddle WIN pins for a quarter each, there were few takers. Then Baida had an inspiration: he started selling a 25? button that declared SIN (for Stop Inflation Now). The public took to SIN instantly: 60,000 pins have been ordered, and Baida has branched out into T shirts and bumper stickers (HONK IF YOU WANT...
...Michigan last week, Governor William Milliken was suggesting a more pointed alternative to President Ford's WIN button campaign. His version: BAC, for "Buy a Car." In a juxtaposition of imperatives that verged on contradiction, some Chrysler dealers were distributing bumper stickers proclaiming: WHIP INFLATION NOW. BUY A CAR. Top auto industry executives were pitching in with efforts of their own. Chrysler Chairman Lynn Townsend declared "a new car is the best buy you can get in America today." Outgoing General Motors Chairman Richard Gerstenberg, in a signed newspaper advertisement, once again made clear that what was good...
...tries to whip its new all-volunteer force into shape, the U.S. Army is doing its best to rid itself of the lingering legacies of Viet Nam. Two weeks ago, Army Secretary Howard H. Callaway paroled Lieut. William L. Calley, the only man convicted for taking part in the My Lai massacre. With Calley free, Callaway last week took another calculated step toward exorcising the demon of Viet Nam. Saying he wanted "to tell it like it is," the Secretary released key parts of the Army's official inquiry into what happened at My Lai on the morning...
...Alaska for a concert, he promised his grandchildren that he would have his picture taken driving a dog team. Arriving in Anchorage, however, Tucker found no snow. Gamely he dressed up in a fur-trimmed anorak and posed his wife Sara in the sled, then waved a whip above five puzzled huskies. He was not so happy when the dogs set up a wail reminiscent of / Pagliacci. "Mush!" he cried, and swung the whip in his wife's direction saying, "It's the first time in more than 35 years I've had a chance to crack...
...made the difference. Self-preservation, like charity, starts at home. Either way, it may well be that Americans will accept sacrifices, if only someone calls upon them for more than voluntary half measures. Just the other day, White House Press Secretary Ronald Nessen was seen wearing his WIN (for WHIP INFLATION NOW) button upside down. In that position, Nessen explained, it spelled out NIM (for NO IMMEDIATE MIRACLES). Nobody is asking for miracles from Nessen's boss-just some firm decisions...