Word: whirlers
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...first hit the novelty big time last year with their Atomic Whirler hats -beanies with two or three pinwheels fastened on top. They sold about 3,000,000 whirlers and grossed about $700,000. Onetime employees of a Manhattan hatmaker, Ben & Joe set up shop for themselves twelve years ago. After losing money making standard boys' hats, they converted to novelties and in rapid order produced such nifties as Charmies (beanies dangling 24 small plastic animals), Easy Money Beanies (with five shiny new pennies attached), and hats with faces on the crowns. All were "pretested...
Last week Ben & Joe were also turning out a new version of the Atomic Whirler -a beanie shaped like a plane with a propeller that spins when the child runs. Soon they will get to work on a brand-new idea-"a hat that stays still while the kid whirls around...
...rush order for 60 freighters, Todd was already working overtime on its repair business, needed new ways to build the ships. Kaiser, rapid-fire builder of Boulder, Bonneville and Grand Coulee dams, was the man they needed-and got. He worked 16-hour days, borrowed whirler cranes and other machinery from Grand Coulee, pounded between California and Washington commuter-fashion. Four months after Kaiser started, bleak mud flats were lofty ways. In January-13 months after the yard contract was signed-the first British ship was completed at Richmond...
...sight of a mouse, pivoting on a hind leg, gyroscopically whirling around 416 times without stopping or reversing might reasonably lead the observer to conclude that he or the mouse was drunk. Yet sober scientists have watched a sober mouse perform this very feat. The whirler was a Japanese waltzing mouse. It whirled because of a physical defect, probably of its inner...
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