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After that it was just one great bewildering whirl of salesmanship. She withdrew $7,300 of her savings to buy a lifetime course, put two mortgages on her home to buy the $9,000 gold medal course and then the $12,000 lifetime executive course. By mid-July she had paid out over $25,000, had a nervous breakdown from worry over paying the rest. What sales technique had been used on Mrs. Frisch? Just sheer flattery. Admitted her instructor: "She idolized flattery." In the past, when similar complaints have popped up, Arthur Murray has neatly danced aside, pointing...

Author: /time Magazine | Title: MODERN LIVING: Watch Your Step | 4/11/1960 | See Source »

Upon entering the basement room for the first time, one is struck by the bee-like buzzing on muted voices. Students, capped with Buck Rogers earphones, listen intently and then murmur into microphones which they hold before them. At the front of the room, tape recorders whirl; an instructor watches them and occasionally twists dials to discover how his proteges are fairing in their strange new world of a foreign tongue. The entire scene contrasts with the grim, grey exterior of the building; the lab itself is bright, cheering, and more like 1984 than 1859. And, at last, language teaching...

Author: By Claude E. Welch jr., | Title: A 'New' Home for Modern Language Instruction | 11/7/1959 | See Source »

With military precision and the help of expanded studies in the humanities, U.S. service academies this year plucked a prize bag of Rhodes scholarships. The impetus: a sharp new drive at West Point and the Air Academy* to plunge bright graduates into the heady whirl of Britain's ancient Oxford University. The Air Academy won its first scholarship, and there were a record five for West Pointt (matched only by Harvard). Recalls one awed civilian competitor, who stepped into the exam ring with them: "They looked like tall glasses of cold milk...

Author: /time Magazine | Title: Education: Assignment: Oxford | 10/26/1959 | See Source »

...sharing the cell in the old prison-fortress -for instance, Joseph K. of Franz Kafka's The Trial-they are quickly evicted with the first entry of the jailer. He is a redhaired, comic-opera functionary who promptly asks the prisoner for a waltz. As they whirl off down the corridor, it becomes plain what Author Nabokov is up to; he is writing a fantasy-satire whose imagery is surrealist, whose logic is the logic of the dream...

Author: /time Magazine | Title: Books: The Dream of Cincinnatus C. | 10/26/1959 | See Source »

Died. Mario Lanza (Alfredo Arnold Cocozza), 38. golden-throated tenor who aspired to be a second Caruso but lacked the self-discipline to train his voice, went instead on a ten-year whirl of Hollywood, where he grossed $5,000,000 from films (The Great Caruso) and recordings (Be My Love, The Loveliest Night of the Year) that sold more than a million copies each, collected a mass of button-snatching fans who fed his conviction that his loud voice was a great one; of a heart attack; in Rome. Lanza quarreled capriciously with his Hollywood benefactors, was sued...

Author: /time Magazine | Title: Milestones, Oct. 19, 1959 | 10/19/1959 | See Source »

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