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...falling until last year when they were 70% off from 1920. Untrained as merchants, railroadmen believed that the traffic they had lost to the automobile, airplane and bus was lost for good & all; fare-cutting would merely reduce what little passenger revenue they still had. Early this year President Whitefoord Russell Cole of Louisville & Nashville, a big, genial, iron-haired gentleman from Kentucky who is generally the voice of the Southern carriers, tested the ancient law of price-cutting. Passenger traffic spurted upward. Soon a few Western roads slashed fares. Great Northern announced that local passenger traffic jumped 50%. Meeting...

Author: /time Magazine | Title: Business & Finance: Lower Fares | 10/23/1933 | See Source »

Because they were the co-authors of the carriers' petition Railroad Presidents John Jeremiah Pelley (New York, New Haven & Hartford), Henry Alexander Scandrett (Chicago, Milwaukee, St. Paul & Pacific) and Whitefoord R. Cole (Louisville & Nashville) appeared to repeat orally their written arguments for a rate increase. Mr. Pelley, speaking for all eastern roads, contended that the rate increase was sought only to tide the roads over to better times and avert wage cuts. Spokesman for all Western lines, Mr. Scandrett testified that the carriers asked for a rate increase only as "a last resort" to save their credit structure...

Author: /time Magazine | Title: TRANSPORTATION: Ex Parte 103 | 7/27/1931 | See Source »

...John Jeremiah Pelley, who rose from Illinois school-teaching to head New York, New Haven & Hartford. Henry Alexander Scandrett, whose long legal service with the Union Pacific trained him for the presidency of the reorganized Chicago, Milwaukee, St. Paul & Pacific, represented the Western and Mountain-Pacific group of roads. Whitefoord R. Cole, president of Louisville & Nashville, represented the Southern roads. An experienced, aggressive trio, Presidents Pelley, Scandrett & Cole in five days prepared a 5,500-word petition which was as much an appeal for public support as it was a formal application to the I. C. C. Into it they...

Author: /time Magazine | Title: TRANSPORTATION: Rivers, Roads & Rates | 6/29/1931 | See Source »

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