Word: whiter
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Dates: during 1970-1979
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When the returns were in, Yorty's strategists admitted that they had badly blundered. Said Ed Ziegler, a Yorty campaign coordinator: "The old black-radical cries about Bradley were not working. To voters he was looking whiter and whiter all the time." Before Yorty conceded defeat, he declared: "The change will be very radical, and there will be a lot of people who wish they went to vote." Replied Bradley: "If you mean a mayor who works 14 hours a day and earns his paycheck, that would be a radical change...
...name of the product, which they repeat nine times. The wives then proceed to their day, which consists of eight hours of unmitigated jealousy and fear. The jealousy is exhibited at wash time. During this period they stare enviously at their neighbor's laundry, which is always whiter-and the colored things brighter-than their own. With wide eyes, they then proceed to learn a series of mysterious monosyllables, among them Biz, Fab, Cheer, Dash, All and Bold. They do not exhibit fear until nightfall, or on weekend afternoons. At these points the MOTHER-IN-LAW arrives...
Precol Harum. Apparently "Whiter Shade of Pale" was one of the first rock and roll songs to lift knowingly from the classics, Bach (they tell me) in this case. Which led to the rock-classical fusions of Keith Emerson and Rick Wakeman. Meanwhile PH's Keith Reid wrote lyrics that predated, and occasionally surpassed the obscure inanities of King Crimson and Yes. And Procol Harum plays on, the grandaddy of the progressives...
...marched out of those ads that Henry Ford runs for his cars. They came from the families that Polaroid tells about at Christmas time, a little overweight and a little overhappy. They arrived in Hart, Schaffner & Marx, with burnt orange by Arrow. Their jaws seemed firmer, teeth bigger and whiter, complexions clearer, shoulders wider, backs straighter than the Democrats', and they had handshakes likes vises. Wandering across the convention floor was like strolling down Main Street with some side excursions up its suburban companion, Elm Street. There was the clean fragrance of Mennen's Skin Bracer and the soft clucks...
...often given over to such "frivolous items" as women's pancake contests or stories about cheerleaders. Added to the station's own antiwomen programs, NOW charges, are commercials that reinforce "sex stereotypes" by showing women spending their days happily waxing floors or getting their laundry whiter than white...