Word: whole
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Dates: during 1970-1979
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...total enrollment. The Chicago Urban League School that two-thirds of the city's 512 elementary schools remain either 90% white or 90% nonwhite. The state board points out that state rules require every school to have a racial composition approximating that of the school system as a whole; yet in Chicago, where 23% of students are white and 77% are nonwhite, Hannon wants a minimum racial mix of only...
...whole industry revolves around making women feel good?which they rarely can unless they think they look attractive. True, sales of men's colognes, skin toners and other cosmetics have been rising fast and now account for a large but indeterminate fraction of the business. Men too have been captivated by the growing national preoccupation with youthful appearance and bodily fitness. Still, women buy about 95% of men's cosmetics as presents for husbands, boyfriends and fathers, many of whom also cheat by dabbing on some of the women's creams and foundation colorings with the bathroom door closed...
...doubled Revlon's advertising budget, to some $135 million this year, and developed a merchandising program called Retail Partners, under which Revlon designs displays and provides promotional materials for stores to encourage them to put on splashy shows. One for Bordeaux lipstick, nail polish and other cosmetics took a whole floor of Manhattan's Bonwit Teller; Revlon supplied books on wine and even old wine barrels to show off. When a Revlon product is a hit, Bergerac quickly follows it with others under the same name. Charlie, for example, has spread since 1974 from a fragrance to a line...
...teeth. At the very least the treatments massage the psyche. Says Arpel's Newman: "We're cheaper than a psychiatrist, we're more fun, we'll listen to all the problems you want to tell us, and you'll come out looking a whole lot better...
...left side of the face could be effective only if the public side had far more impact on the viewer. Wolff found this to be so; after studying the faces of others, subjects in his experiments noted that the right side of the face looked more like the whole face than the left side did. But Wolff could not explain...