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...midnight in 16 college towns. Many showings were sold out. Sorry, come back next week, if you dare. No tickets created a hot ticket - the movie grossed $1.2 million in its early, limited engagements - and Paramount stoked the fever by urging fans to go online and "demand" a wider release. More than a million such requests came in, allowing Paramount's website to brag that PA was "the first-ever major film release decided by You." (See the top 10 comeback movies...

Author: /time Magazine | Title: Paranormal Activity: A Horror Phenomenon | 10/10/2009 | See Source »

...flogging bold, plastic wristwatches in the 1980s. "Like Crocs, Swatch was very faddish, slightly gaudy, plastic and cheap," says Rita Clifton, chairman of global brand consultancy Interbrand in London. When fashions changed, Swatch faced a similar challenge: How could it build on that early success and appeal to a wider market? It now offers a range of metal, plastic and even Tiffany watches. "They've meta-morphed their brand over time and have a broader base of appeal," says Clifton. (Read about Swatch's new Tokyo...

Author: /time Magazine | Title: Can Crocs Be More Than a One-Hit Wonder? | 10/9/2009 | See Source »

...genteel event more commonly associated with the Conservatives: a church fete or a sedate evening of sherry and nibbles. It was May, in her former job as Conservative chairwoman, who coined the epithet "Nasty Party" in 2002 to warn her colleagues that their moralizing traditionalism was turning off the wider electorate. The rift between the Tories and gay-rights supporters was especially wide following the passage of legislation by Prime Minister Margaret Thatcher's government in 1986 to bar the "promotion of homosexuality" in schools, an act that was repealed only after the Labour Party came into power...

Author: /time Magazine | Title: Nasty No More? Britain's Tories Reach Out to Gays | 10/8/2009 | See Source »

With six Ivy League and three non-conference games remaining, Harvard still feels it has room to improve before the season ends. The Crimson hopes that by adding offensive production from a wider range of players it will become a more dangerous offensive team...

Author: By Martin Kessler, CONTRIBUTING WRITER | Title: Midweek Matchup For No. 8 Harvard | 10/7/2009 | See Source »

...eighth anniversary of 9/11 loomed, and Obama was due in Manhattan days later. Still, the feds didn't move to arrest Zazi: "We saw him as a possible plotter, a possible actor and a possible intelligence-collecting platform - someone who could lead us to a picture or a wider network...

Author: /time Magazine | Title: An Enemy Within: The Making of Najibullah Zazi | 10/1/2009 | See Source »

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