Word: wildroot
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Dates: during 1960-1969
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...reasons of health." When he was invited to take charge at D'Arcy in 1953, Ganger walked into a disaster: loss of the $10 million-a-year Coca-Cola account. But in a vigorous drive for new business, Ganger signed up Royal Crown Cola, has recently won Wildroot, Knox Gelatine and Plaid Stamps. With billings up to $87 million last year, Ganger beams: "We've nearly doubled our business in the past five years-and you don't do that by luck...