Word: willingness
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To answer the question, the authors of the paper replicated an experiment from an important 2007 Journal of Consumer Research study. That paper (here's a PDF) found that people whose self-control had been depleted by taking a demanding test were willing to spend more on items like watches...
According to the student, many of Abdul-Basser’s other views are “not in line with liberal values, such as notions of human rights. He privileges the medieval discourse of the Islamic jurists, and is not willing to exercise independent thought and judgment beyond a...
The pirates, largely from lawless coastal Somali towns, have basically turned the heavily traveled route through the Gulf of Aden into a toll road that shippers' insurance firms have been willing to pay for (up to $3 million for a single vessel). About 20,000 merchant ships traverse the waterway...
FlyBy: Would you be willing to donate $10 for an issue of H Bomb?
FlyBy: The magazine is in need of funding and is asking for $10 donations from students to help with production. Would you be willing to pay $10 in advance for a copy?