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...themed bars go, it's a brilliantly simple idea. Don't just serve wine; educate the customers in wine appreciation while you're at it. That's the thinking behind Sydney's grandly named but actually very unstuffy Wine Odyssey Australia, WineOdyssey.com.au. (See pictures of Australia...

Author: /time Magazine | Title: Wine Lessons Down Under | 10/15/2009 | See Source »

...went on Conan O'Brien's show and you had him tasting asparagus and sweaty socks to demonstrate the different tastes of wine; you went on Ellen and you were licking rocks. Was this actually stuff you did yourself? Yeah. When I was 17 or 18 I wanted to become a wine expert, and my parents wouldn't let me drink. So I was devastated. All I could do was read, and I read and I read. And I'd read something like, you know, "Subtle hints of cassis." And I'd be like, "What the f--- is cassis...

Author: /time Magazine | Title: Q&A: Internet Wine Guru Gary Vaynerchuk | 10/13/2009 | See Source »

...someone came to you and said, "How do I develop my wine palate?" Do you say, "Here's a sock?" I'd say, go to Whole Foods and Wegmans and taste every fruit you've never had before. How are you going to pick up the nuances of pomegranate if you've never had it? The other thing is, try a different varietal of wine every day for 365 days. Never order chardonnay from California twice...

Author: /time Magazine | Title: Q&A: Internet Wine Guru Gary Vaynerchuk | 10/13/2009 | See Source »

...think Americans are getting more diversity of tastes when it comes to wine? Yes. I hope at some level it's a little bit of my show, but mainly I think it's the Internet itself. Wine critics like Robert Parker say, "Drink big cabernets!" But they are not the only voices. People are more comfortable learning about wine because now they can just Google, you know, Soave, and say, "Oh, O.K., cool...

Author: /time Magazine | Title: Q&A: Internet Wine Guru Gary Vaynerchuk | 10/13/2009 | See Source »

...Read if the future of French wine lies in its past

Author: /time Magazine | Title: Q&A: Internet Wine Guru Gary Vaynerchuk | 10/13/2009 | See Source »

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