Word: wined
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Dates: during 1990-1999
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Eugene R. Kirkham '67 provided 45 cases of wine for his class from his California vineyard...
Much of this success can be explained by the same demographic phenomenon that has helped so many other luxury products: the emerging class of wealthy baby boomers who have apparently concluded that fine cigars complement the country house and the wine collection. And as luxuries go, even the classiest cigars are a lot more affordable than, say, a new BMW. In addition to the boomers is a core group of veteran smokers who simply like the rich experience a good cigar provides them...
While the general public and the Surgeon General still hold their nose, savvy marketing men have taken note of this trend. Marvin Shanken, publisher of the successful Wine Spectator, plans to launch a quarterly magazine, Cigar Aficionado, and fill it with ratings, taste tests and snob appeal. What evidence does he have that it will succeed? "I'd like to tell you I did serious market research," he admits. "But I'm a cigar lover. I just decided to do it and hoped I could find 20,000 guys out there like...
Premium cigars, unlike machine-made cigars, are constructed of whole tobacco leaf compressed by hand into the "long" filler, which is held together by whole-leaf binders and wrappers. Serious smokers debate tobacco blends and cigar construction almost as passionately as wine lovers worry about tannin content. Consolidated Cigar executive vice president Richard L. Dimeola offers some tips to the novice: if it draws too easily, it was "underfilled," and the air pockets will cause a fast burn and a hot smoke. If possible, check the cigarmaker's "leaf inventory." If the company isn't stocking enough tobacco to skip...
...staples of shoemaking, were scarce in wartime Italy, so he experimented with what came to hand -- straw, raffia, bark, even fishskin. Another local material, cork, launched one of his greatest inventions, the wedge. The precursor of the familiar wedged heel was a shoe with four corks from local wine bottles sewn together to make a heel. Later in the 1940s, he made uppers of cellophane, after noticing how strong and durable the material was when he twisted a bunch of candy wrappers at his desk...