Word: winnebagos
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Dates: during 1970-1979
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...game itself is only an interlude between the morning celebrations and the victory or consolation sessions held afterward. It is time for nostalgia-not for reliving old games, but for recalling old tailgating lore. For instance, many remember the 1971 event when a couple got married next to their Winnebago camper and began their honeymoon at half time. No weddings occurred this time, but still many were reluctant to leave. "Not everyone can get out of the parking lot at once," slurred one hanger-on who kept it up way past 6 p.m., when even the boys in Joe Tomaszewski...
...this was a great party," says Nick Pavelich, a crane operator who had driven his Winnebago 173 miles from Grand Rapids. "I've heard so much about tailgating I thought just one time I'm going to see one." Nick and his wife Carol, like some others, decided that football tickets were the least important aspect of the day. They and their pals sat in a Winnebago, next to their Grain Belt beer, and watched the Vikings beat the Packers...
When the elder Hanson took over the company, he foresaw that campers would want to be pampered and gradually switched the product line from spartan travel trailers and portable dwellings mounted on pickup trucks to more luxurious box-shaped, selfpropelled vehicles. Winnebago now crams its 13 models with such gadgets as eye-level ovens, built-in vacuum cleaners, showers, color TVs and sleeping quarters for as many as eight campers...
...beds. In the past, oversized campers mounted on pickup trucks have caused handling and braking problems. The department is expected to issue other safety standards in the next few years. Forcing recreational vehicle makers to add new safety equipment would increase production costs. That possibility, plus the fact that Winnebago is the industry's leader and is one of the few companies whose shares are traded publicly, seems to be another reason for the drop in its stock. Actually, though federal safety rules would hurt the smaller companies, Winnebago now claims to be ahead of prospective federal standards...
...Hansons, at least, remain highly optimistic, and are backing their opinion with money. Winnebago is now spending $10 million to double production capacity to 1,000 vehicles a week, and may even begin to make its own appliances. The company has long cut costs by making almost everything else going into its machines; for example, it makes at a cost of $1.60 each the sun visor that it once bought from an outside supplier for $16. It also is beginning to rent recreational vehicles to people who like the machines but have no place to park or garage them between...