Word: winsten
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Dates: during 1990-1999
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...announcement will continue to air on national networks, as well as 45 cable channels, for the month of December. Local stations are not allowed to pre-empt the spots with other commercials, according to Winsten...
...Center for Health Communication is devoted to using the media to influence positively public behavior and has successfully worked with Hollywood since the 1980s to prevent drunk driving, according to Winsten...
...term [designated driving] is now in use thanks largely to Hollywood's depiction of designated drivers in the episodes we have worked on," Winsten said...
Since its media efforts began, the center has shifted its focus from year round programming against drunk driving to focusing on the holidays, when the problem is the greatest, Winsten said...
...become a tradition for the U.S. president to do the announcement," Winsten said. "He's been very supportive of all of our campaigns, and we've worked closely with...