Word: wirthlin
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Dates: during 1980-1989
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...with his close friend Paul Laxalt, former Senator from Nevada. Laxalt himself had been considered, but he is still mulling a run for the presidency in 1988, and told Reagan he was not available; instead he recommended Baker. Two other key advisers, Attorney General Edwin Meese and Pollster Richard Wirthlin, agreed with the suggestion. Reagan phoned Baker that afternoon. Less than 24 hours later, Baker arrived at the White House. "We sneaked him in," chortled a presidential aide. "Not a $ soul knew." After conferring with both the President and the First Lady, Baker...
...personal and political heartbeat of the Reagan presidency is now in the hands of five people besides the President himself: his wife Nancy, Chief of Staff Don Regan and his deputy Dennis Thomas, the new press spokesman Marlin Fitzwater and Pollster Richard Wirthlin. They regulate Reagan's energies, shape his moods, provide his information, schedule his forays beyond the comforting tranquillity of the Oval Office. They are not a formal body. Mostly they cluster in twos or threes, but they are always linked minute by minute through the phones. It is a singular power mechanism, twisted by its own internal...
Surveys by Pollster Richard Wirthlin show the President's popularity inching up again, giving Reagan some cause for holiday cheer. The polls seem to have persuaded the President's strategists that the further away their boss is kept from the controversy, the sooner it will die. Perhaps to that end, the President last week appointed David Abshire, U.S. Ambassador to NATO, to a new Cabinet-level post: coordinator of White House responses to the congressional investigations and other probes into the U.S. weapons sales to Iran and the diversion of profits to the Nicaraguan contras...
...first time in his presidency, Ronald Reagan will be dealing with a Democratic Senate. Will he become more confrontational or more compromising? "The President must go about things in a more conciliatory fashion," says White House Pollster Richard Wirthlin. "His proposals must be made in a focused, targeted way. It will be critical to take a few important goals and to drive them hard." Some observers doubt that the Reaganauts, except perhaps for the President himself, have any great gift for the art of political compromise. Indeed, just about the only aide left in Reagan's inner circle...
...Iceland summit, while only 14% said Reagan was mainly at fault. A thumping 69% said the President was right in refusing to restrict Star Wars as the price for a deal that would reduce nuclear arms. Day-to-day surveys taken for the White House by Richard Wirthlin showed Reagan's general approval rating jumping sharply from 64% just before the summit to 73% by last Tuesday night...