Word: wmex
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Dates: during 1960-1969
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...group, it has looked like a long dry rock season. With Dylan and The Band leading the industry to Nashville, and groups like The Pentangle and The Incredible String Band spawning a return to acoustical instruments, one had a hard time repressing visions of The Grand Old Opry on WMEX...
Breaking in against WBZ and WMEX, Boston's rock stations, WRKO had to offer something radically different -- and that something is 18 uninterrupted songs an hour. This is where the friendly robot comes...
...listenership. WHRB, he says, he reaches the "academic underground of Boston," Largely on its FM frequency. It goes to college students, professors, and "other academic professional people with well-educated backgrounds." The station doesn't even try, or want to try, to infringe on the listenership of WBZ, or WMEX. Its FM advertising, for example, is almost entirely for publications such as The National Observer, or the Boston theaters. The beer and coke ads go only over the closed AM circuit to Harvard and Radcliffe...
Baby, baby, a Radcliffe freshman teenie bopper was declared the winner in WMEX's "Meet the Supremes" contest. Unfortunately, Diana, the lend singer in the group, is now ill, and there are no Supremes to meet...
Rozanne Marel '69 was to have dined at Blinstrub's Village tonight as a guest of WMEX, and to meet the Supremes after the show...