Word: womanfully
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Dates: during 1960-1969
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...think generally they're leading the public, whether it's a woman or a man, to want to be sure that their mate doesn't find them faulty in that department...
Bidette's quarter-page black and white ad shows a naked young woman hugging her knees and says, "Deal with a woman's body like a woman. For a woman," it continues, "underarm protection is not enough. There's the problem of vaginal odor. A very personal problem...
...aiming at two age groups because we have a woman and a daughter." said Mr. Clark. "We're aiming at I'd say from fifteen, fourteen...
...Clairol advertising. Up until that time (Clairol started advertising) the idea of dying your hair was associated with whores and, you know, not-so-nice people. And nice people were afraid to dye their hair and didn't want to be identified with it. They put a woman with a child in the advertisement to indicate that perfectly decent people...
...Pristeen ads emphasize youth and girlishness. "It has sort of pink chiffon smell"; it is essential "to your peace of mind about being a girl. An attractive, nice-to-be-with girl." FDS (for "Feminine Deodorant Spray") and Bidette use the word "woman...