Word: wonders
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...wonder, then, that so many companies are relying on celebrities, trendsetters or even seemingly ordinary consumers to say it for them--often with no hint that money or merchandise has changed hands. The New York Times revealed that drug companies are making payments to celebrities or their favorite charities in return for their touting pharmaceutical products on talk shows: Lauren Bacall praised Visudyne as a treatment for macular degeneration, Rob Lowe plugged Neulasta to combat a side effect of chemotherapy, and Kathleen Turner directed viewers to a website for a drug for rheumatoid arthritis. Sometimes, as with Bacall's controversial...
...next time an overly friendly blond sidles up in a crowded bar and asks you to order her a brand-name martini, or a cheery tourist couple wonder whether you can take their picture with their sleek new camera-in-a-cell phone, you might want to think twice. There's a decent chance that these strangers are pitchmen in disguise, paid to oh-so-subtly pique your interest in their product. Their game, known as "stealth marketing," is one of several unorthodox ploys that Madison Avenue is using to get through to jaded consumers...
...wonder John McEnroe likes him. Hewitt could be "the player the men's game has been searching for," McEnroe wrote recently. It had better find someone, fast. The women's game, which features the charismatic, hard-hitting Williams sisters, Serena and Venus, plus Jennifer Capriati, Lindsay Davenport and Martina Hingis, among others, has clearly captured the public's imagination. The men's game has plenty of terrific players, like Marat Safin and Tim Henman, and promising Americans, like Andy Roddick and James Blake. But men's tennis is in a personality slump and needs a superstar with game and gumption...
Fourth, we wonder, Why didn't those peoples see the problems developing around them and do something to avoid disaster? (Future generations may ask that question about us.) One explanation is the conflicts between the short-term interests of those in power and the long-term interests of everybody: chiefs were becoming rich from processes that ultimately undermined society. That too is an acute issue today, as wealthy Americans do things that enrich themselves in the short run and harm everyone in the long run. As the Anasazi chiefs found, they could get away with those policies for a while...
...wonder that the show?featuring 18 bands from all over China?has come together at all. A similar event planned for last summer at the seaside town of Beidaihe was canceled, to the surprise of few. Beidaihe, after all, is the setting for the Communist Party Elite's annual summer retreat, and that first abortive "Woodstock" was scheduled to begin just after those meetings concluded. Timing hasn't been ideal for the Snow Mountain festival either. The 16th Party Congress, at which the party is expected to usher in a new leadership lineup, is set to take place this fall...