Word: woo
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Dates: during 1980-1989
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...year-old antipathy of the Arab states toward Israel. Conventional wisdom holds that a third world war is most likely to begin in that region, but political touts say that Eastern Europe is the horse to watch. The Soviets simply do not have the resources to woo Latin American and African countries and at the same time keep their grip on Czechoslovakia, Poland, Hungary and East Germany. Britain, whose imperial eye took in much of the world a hundred years ago, now struggles with a crippled economy -- a chastening lesson here. Daunting to think that by the time you receive...
...effort to woo the duo, houses offered everything from "a case of beer to various other 'social unmentionables,'" McMillan says with a laugh...
Seeking instructive solace from the wreckage of 1980 and 1984, Democratic strategists extracted an obvious lesson: the old liberal coalition could not stay glued together. Instead, the party had to woo the three Ms -- middle classes, middle Americans, moderates -- who seek sensible solutions to concrete problems. After all, the same voters who gave the White House and Senate to the Republicans have also awarded most Governor's mansions and city halls to pragmatic, moderate Democrats...
...others have set up two-tier hiring, with lower pay scales for new employees. On some planes, the three-person flight crews of yore have been reduced to two. Established airlines have been able to offer frequent-flyer programs and the convenience of powerful computerized reservation systems to woo back customers. The counterrevolution has to a large extent worked. Says George James, president of Washington's Airline Economics: "There is far less motivation for going into the industry now that the big companies can compete well...
With such high competitive stakes, the Big Three long-distance firms spent inordinate sums to woo their customers. AT&T dished out an estimated $200 million on the election, or nearly half its annual advertising budget. MCI invested $75 million, and US Sprint $70 million...