Word: woodchuck
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Dates: during 1990-1999
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...Energizer batteries "Woodchuck" The Energizer bunny hasn't died; it's just disappeared. Breathing new life into a campaign that for too long just kept going and going, this TV spot exists as a sly parody of its predecessors. Assuming the tone of a Discovery-channel documentary, the new ad presents a team of researchers who've devoted their lives to finding the tireless rabbit. Alas, all they unearth is a woodchuck...