Word: wor
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...celebrating children's birthdays over the air. Those he is unable to mention he sometimes calls personally on the telephone. After service like that kids will do anything, even to calling Mother out of the kitchen to hear what Uncle Don has to say about Wesson Oil. In WOR's area, some 25% of all radios are traditionally tuned to Uncle Don at 6 p. m. E. S. T. In the last nine years the Greenwich Savings Bank in Manhattan opened 35,000 Uncle Don accounts. In one winter season with Uncle Don, I. V. C. Vitamin Pearls...
...Berlin, Waverly Root in Paris, English Newsman Patrick Maitland on tap in Warsaw. At home plate virtually the whole team is clear and quick-thinking, war-trained Commentator Raymond Gram Swing, who has been eating, sleeping, reading, listening, broadcasting round the clock in a 24th floor office of WOR on Broadway...
...headquarters of Press Wireless, surrounded by the barren salt marshes off Baldwin, Long Island, gathered engineers of Newark's publicity-wise Station WOR, good-natured Curator Clyde Fisher of Manhattan's Hayden Planetarium, newshawks, photographers, announcers standing by to tell all. Before sending their signal, the engineers spent forty-five minutes twirling the knobs of 40 short-wave receivers, trying to catch a signal from Mars, where the highest form of life is generally believed to be some low form of vegetation, possibly resembling moss. Result: a potpourri of short-wave noises, most of them promptly identified...
...dashes. Astronomer Fisher and associates figured that if the signal traveled 36,030,000 miles and back at 186,000 mi. a second, the round trip would take 6 min. 28 sec. The key was tapped. For 6 min. 28 sec. everyone waited. Nothing happened. After a brief pause, WOR switched Baldwin off its hookup, Ben Bernie on. A few diehards argued that they had heard something, but officially the result of the experiment was "negative." WOR's Chief Engineer J. R. Poppele, who was in on the 1924 experiment, cheerfully announced that he would try again during Mars...
...generous radio station WOR, time donated to pure Americanism is time well-spent. But free time attacking a specific political view usually means, in radio's unofficial code, more free time defending it. Last week, just before Mrs. Rushmore Patterson rushed off to South Dakota to attend ceremonies with the Gutzon Borglums at Mt. Rushmore† (named for her late, great lawyer father, Charles E. Rushmore) WOR officials queried her as to the future trend of U. S. Drama, Inc. She revealed that she hoped to present Liberty Leaguer John W. Davis in a program soon. The officials wondered...