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Word: word-of-mouth (lookup in dictionary) (lookup stats)
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...contents also enjoy widespread word-of-mouth circulation by its readers, whose income and education are well above the national median. In sum, CR has many of the attributes of an attractive advertising medium. Yet it refuses all ads. "We feel that it would compromise our relationship with manufacturers," explains Robert L. Smith, assistant director of Consumers Union. "We never know what we are going to tackle next, and we don't want to feel restricted...

Author: /time Magazine | Title: The Press: Catalogue of Caveats | 8/24/1970 | See Source »

Inevitably, when he is spotted on the road, new rumors of marital bust-up hit the British gossip columns. But in general Tony enjoys a more favorable press and word-of-mouth than his wife Meg. She is criticized by some Londoners for her rather imperious behavior. As for their marriage, there are no indications of dissolution. Tony, who bubbles with humor (one of his best bits is a wicked impression of David Frost), telephoned Margaret from New York during one flurry of rift stories to suggest that they rendezvous, as a jape, in Reno...

Author: /time Magazine | Title: Television: Lord Snowdon on Pets | 7/6/1970 | See Source »

...Because the Department was not organized until the first day of school, all these courses were left out of the catalogue, and mentioned only in the supplementary lists," he said. "Enrollment has been by word-of-mouth only...

Author: NO WRITER ATTRIBUTED | Title: Enrollment Increases In All AAS Courses | 2/5/1970 | See Source »

Sophisticated campaigning seems to be futile in a community that selects its councillors almost accidentally. The most effective approach is "street campaigning." where the candidate talks to the slice-of-life people at the subways and on the corners. Also valuable is word-of-mouth, or newspaper publicity, usually procured through the revelation of scandal...

Author: By John L. Powers, | Title: Boston Elections | 11/17/1969 | See Source »

...much word-of-mouth stimulation preceded opening night as to make the evening almost anticlimactic. The rumor was that Oh! Calcutta!, appropriately housed in an off-Broadway theater renamed Eden, would be a nude frontier in permissive theater. In an anticipatory dither, sophisticated and not so sophisticated New Yorkers rushed to the box office to make the show's 41 previews sellouts. They verified the rumor. Oh! Calcutta! is the nudest show outside a nudist camp. Though the top price on the scale is $7.50 for an orchestra seat, scalpers have collected $20 and more. On July...

Author: /time Magazine | Title: New Plays: Nude Frontier | 6/27/1969 | See Source »

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