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...house, where attendance has been sagging. Some distributors have encouraged directors to forgo the theater, advocating direct-to-DVD strategies or premieres on such premium cable networks as HBO. But many filmmakers say the disadvantage of those distribution plans is that they fail to generate the press and word of mouth that accompany even a limited theatrical release. "I think it's gotten to the point where distribution companies are organizing theatrical screenings solely to generate reviews," Swanberg says. "It creates a scenario where studios are basically paying for these reviews, taking a huge loss on one or two weeks...
...opened in every major market via Festival Direct at midnight on Saturday - along with four other South by Southwest titles - Swanberg says he's eliminated the window between his festival screening and home-video campaign, all the while substantially reducing the cost of a national release and maximizing the word-of-mouth buzz from his Austin premiere. By comparison, the Amy Adams comedy Sunshine Cleaning, which opened theatrically the day before Swanberg's screening, waited 14 months after its festival debut for an initial theatrical debut, on four screens...
...from Paris to open a salon; Giammetti was still in college. Their serendipitous encounter cued a grand, contentious, lifelong partnership. A handsome man whose strength is revealed in whispers, Giammetti seems fulfilled by his crucial supporting role. When an Italian journalist asks him, "How would you define, in one word, your choice to live in another man's shadow?", Giammetti replies, "Happiness...
...ideal place to start thinking, making sure we are socially responsible,” said Morgan. “It’s just about the everyday, and the beauty of the everyday, the frustration and hope of the everyday.” Word...
...possible dates to a booking company, Pretty Polly Productions, which then sends back a list of possible artists. With the list in hand, the CEB and the HCC work in conjunction to choose and book the artists; though the CEB controls the budget and thus technically has the last word, there is usually little friction between the two organizations.But narrowing down this list is still a tough process. Artists tend to significantly raise their prices if they know that they are the student’s choice, so direct polling is usually avoided. Instead, the CEB and the HCC have...